Moomin – A Day at the Beach

On Wednesday, May 7, a new collection featuring the beloved Moomin designs from Arabia will be launched. Available in-store at Rörstrand Iittala Fiskars from Wednesday, May 7.

A mug and a plate with accessories, along with a pile of cozy towels, suggest that as soon as the opportunity arises, it’s time to head to the beach — where the sun is shining and there’s time for both picnics and swimming. The new summer collection in lovely pastel colors is called “A Day at the Beach” and features the Moomins and their friends enjoying the beach and the sea. The collection will be available starting May 7, 2025.

Mug price: 339 SEK Plate price: 299 SEK

Nothing beats a day at the beach

Every day is a perfect beach day – and there’s always so much to do and explore! This year’s summer collection features atmospheric illustrations of the Moomins’ day by the sea in beautiful turquoise, purple, pink, and beige pastels. Waves, sand, and sunbeams form vivid, swirling patterns with a subtle retro feel.